We’re rounding out our three-part series where I've been bringing in special guests who are experts on the course launch side of launching with a summit. We've heard about what's working in courses, we've learned about live versus evergreen launches, and today we're going to learn about creating anticipation for your offers before your launch.

I have loved this series so much...

We're currently in a three-part series with special guests who are experts in all things course launches. I'm so excited to take a quick break from our normal summit talk for this series because truly, the better your course and program launches go on their own, the more a summit is going to enhance those results.

When you have both of those pieces working together, it just...

We're currently in a series about virtual summits for high-volume business owners, that is business owners who need a relatively high volume of leads to hit their sales goals, such as course creators, membership site owners, and high-ticket program coaches.

Today, I'm so excited to talk about a benefit of virtual summits that I have truly never really hit on before, and that is how you can...

We're currently in a series about virtual summits for high-volume business owners: business owners who need a relatively high volume of leads or page views to hit their sales goals. If you haven't listened to the first episode in this series where I broke down if a virtual summit is right for you, and you think you might be a high-volume business owner, (aka you have a course, membership, or...

This week, we're continuing with the Behind the Summit series, where I'm sharing the behind-the-scenes of my summit planning process in real-time as I prepare for my next event. 

Registration for the summit is drawing near, which means I've had a heavy focus on organizing and incorporating my sponsor activations into the event. 

I finally got all of my sponsor information this week,...

ThriveCart is hands-down my top recommendation for your summit's cart and affiliate management platform.

You can totally make it work with others out there, but if it's in your budget and you're looking for something new, ThriveCart will not disappoint.

One of my favorite virtual summit monetization strategies is to use limited-time offers and price increases for the all-access pass.

While I know some people are opposed to “fast-action” style offers, if someone is willing to make a purchase of something before they’ve had a chance to experience the summit, I’m happy to give them a discount because of it.

So today,...

Summits are an incredible way to funnel your ideal audience into an offer you have, but there's definitely a wrong way to do it.

The first time I launched my course after my summit I brought in $63,000 from 1500 attendees. Imagine what we could do with bigger summits, bigger numbers. We can dream big with this. However, since I’ve been paying more attention to post-summit course...

Landing sponsors for your virtual summit doesn't have to be complicated or feel slimy. It can be an experience that feels great for you and your sponsors while presenting incredible resources to your attendees.

Chelsea Clark is here this week to share her experience and how, in her very first summit, she landed $15k in summit sponsorships without uncomfortable sales calls or slimy...

You've got an incredible all-access pass offer ready to go for your virtual summit...but how in the world do you decide what to charge?

I know it's easy to assume that someone isn't willing to pay for what you have to offer. But more often than not, it's a mindset issue on your end more than anything.

After all, people pay to have their problems solved every single day. And that's exactly...