Hosting a summit is one of the best ways to boost your visibility and credibility in your industry. But there's so much more that can be done to help you truly become the go-to expert. In this episode, I'm so excited to have Teresa Heath-Wareing joining me to explore the strategies she's used to become a go-to expert, from speaking on stages to getting featured on top podcasts. Plus, you'll...
It’s been a long time since we’ve chatted about how great summits are and I thought it would be fun to talk about the surprising benefits of hosting a summit!
There's a lot of talk right now about how traditional business strategies just aren’t working anymore. To be quite honest, I actually have seen that coming through in my last couple of launches and have been...
While I often share the results from our clients who hit 6-figures in revenue from a single summit, I'll also be the first to tell you that a 6-figure summit isn't the norm for brand new business owners hosting their first event - I hosted 4 before I reached my first 6-figure summit!
But just because a 6-figure summit might not be the norm for a first-time summit host, that doesn't...
Speaker applications have become much more common in the summit space, and it's something that I've been leaning into a lot more lately. I used to really dislike speaker applications because I saw people using them as a way to slack off on making strategic pitches, and then ending up with a lineup that wasn’t serving them, their attendees, or the speakers who were applying.
But...
How much should you outsource when it comes to your summit planning? This is something we've talked about here and there, but I know the idea of outsourcing can be intimidating. On the flip side though, summits are big projects, and if you're open to the idea of outsourcing, bringing on some help with your summit tasks is a great way to make it easier!
My guest on the podcast this week,...
Running a business can be tough when you feel like no one knows who you are. And when you're just getting started or have a small audience, it can feel like an uphill battle to grow your audience and gain the visibility that you know you need to reach your goals.
I've talked many times on this podcast about the power of virtual summits to replace slow-growth strategies and skyrocket your...
There's something really special happening with summits in hobby-based niches right now. Over and over we're seeing our clients host a summit for B2B niche with a hobby-related topic, and they absolutely take off. I've got an incredible story to share with you today from one of our clients who experienced this firsthand when she "accidentally" added 300 members to her membership through a...
When I shared my takeaways from the last summit I hosted last month, I wasn't expecting to have this extra update to add on from this event - especially after deciding that I wasn't going to have any sponsors! Today we've got a fun episode that I totally didn’t expect to record, but I ended up with a sponsor for my summit without any packages or pitching, and I just had to share...
It's frustrating to have an offer that you know is amazing and that gets amazing results for the people who buy it, but that you're struggling to grow the way you'd like to.
That's what today's guest, Heather Levin, was experiencing prior to hosting her first summit. She had a great membership in an amazing and unique niche, but nothing she was doing was creating the results she wanted and...
Customer service is…one of the not-so-fun parts of hosting a virtual summit. When you run an event as big as a summit, an influx of customer support questions usually comes with it - no matter how clearly you spell things out! It’s just bound to happen when you have thousands of people at something free there will be at least a couple of “those people”.
It's hard to...
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