Many summit hosts go into their first event already knowing exactly who they like to serve and how. But sometimes, a summit helps uncover a new direction that you didn't even know was possible!

In this episode, Kimberly Costa is taking us behind the scenes of 3 successful summits, and sharing how she learned exactly what offer she needed to create and which audience she needed to create it f...

Why in the world would we be talking about hosting BUNDLES on the Summit Host Hangout Podcast?

While we focus on summits around here, we believe in the power of using multiple marketing strategies in combination with summits, and the truth is that bundles are another great strategy to build your list, revenue, momentum, and connections.  Hosting both summits and bundles can go hand-in-hand! ...

We're rounding out our 4-part series for those of you who are a bit newer to business and wondering whether virtual summits can work for you with an interview with an incredible summit host who has used her events as a way to establish her online presence and authority.

If you're a newer business owner, or wondering whether or not you're ready to host a summit for whatever reason, be sure to...

We're continuing our series on hosting a virtual summit as a newer online business owner with a special guest interview that is a must-listen if you're having any doubts about whether you're ready to host a virtual summit. 

Right now, you might be asking yourself...

• Am I really going to be able to land speakers?
• Do I have enough experience to pull this off?
• Will anyone sign up?

If th...

This is part 2 of a two-part mini-series on how to position your virtual summit for high conversion rates and for profit. In the last episode, Our Messaging and Positioning Coach in the Accelerator Elli joined me to talk about how to choose your summit positioning and today, we're taking that further with my guest Nadine Nethery. Nadine is an audience-driven copywriter, and she has some incre...

This week, I’ve got a very special guest with me today, Elli Runkles, who happens to be our marketing co-lead and Client Success Coach here at Summit in a Box! Elli is an overall genius when it comes to all things related to summit positioning, messaging, and copy. She also helps with the process of turning our podcast episodes into blog posts and noticed just how often I reference episodes 4...

Summits in the crafting industry have been on the rise, and it's becoming harder to host an event that stands out. This week I'm excited to have two special guests on the podcast to talk about how they were able to make their event grab attention and create an incredibly unique experience through their event positioning that also worked to overcome a pain point their audience tends to have.

We’re rounding out our three-part series where I've been bringing in special guests who are experts on the course launch side of launching with a summit. We've heard about what's working in courses, we've learned about live versus evergreen launches, and today we're going to learn about creating anticipation for your offers before your launch.

I have loved this series so much because the bet...

We're currently in a three-part series with special guests who are experts in all things course launches. I'm so excited to take a quick break from our normal summit talk for this series because truly, the better your course and program launches go on their own, the more a summit is going to enhance those results.

When you have both of those pieces working together, it just creates magic. La...

This week, we're taking a break from talking about summits all day, every day, and starting a three-part series where I'm bringing in special guests who are experts on the course launch side of launching with a summit.

Over the next three episodes, we'll cover topics such as:

• what's working right now in online courses
• live versus evergreen selling, and how they fit together
• creating ant...