With every new marketing strategy, there’s a window of opportunity to start early and see the best results before it becomes an industry wide practice. This was true about webinars, email marketing, Facebook ads, and even websites at one point!

My guest on the podcast today is here to share about a new emerging strategy that I’ve been super curious about and had the chance to test...

Not convinced that a virtual summit will work for your business? My guest on the podcast this week wasn’t either when she decided to host her first summit.

After hosting several popular (but not exactly the most profitable) in-person conferences, she was skeptical that hosting a summit would pay off or work for her audience. She went in with low expectations, and even a little...

No matter what audience your business serves, you've probably run into questions around whether or not a summit is a good idea or would work for your specific niche.

Will they like what I created? Will they be mad that I'm trying to make money while I help them? Will they buy my all-access pass?

For more budget-conscious audiences, these questions can be enough to make you wonder whether a...

Hosting a virtual summit is a powerful way to connect with peers that can lead to powerful collaborations, opportunities, and friendships down the road.

The connections you make with other business owners can be incredibly powerful and benefit your business in so many ways. Collaborating with 20+ experts in your industry by hosting a summit is an incredible way to quickly grow your network,...

Hosting a virtual summit is a big project that takes a good amount of time and attention. Especially when hosting your first summit, it's not uncommon to end up feeling overwhelmed as you go through a brand new experience and do something you haven't done before.

But overwhelm doesn't have to be part of the summit planning process. Today, I have a special guest, Stacy Brookman, who...

Virtual summits are a powerful addition to any online business. Not just as a one-time event, but as a bigger piece of your overall business strategy. Many of our most successful clients host 1-2 summits per year as their main lead generator and visibility strategy. But this week, you'll hear from our client Laurie Acker, who has made summits the foundation of her entire business. 

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We’ve been talking more and more about using a virtual summit to launch a course, membership, or high-ticket group program lately. People tend to take my word for it that this strategy works for a course or membership, but I do get questions about it working for higher-priced programs. People are skeptical that a free event can really work to sell a high-ticket program. They wonder...

Here at Summit in a Box, we're all about doing things in the most streamlined and efficient way possible. Hosting a summit is a big project to take on alongside everything else you have going on in your business, which is why we provide all the templates, trainings, and tutorials you need to make it easy.

But even with all those resources, how you manage your time and fit...

There are a lot of business models out there, but the most important thing is that the model you choose and the way you approach it, aligns with YOUR values. This week we're talking about the membership business model, and how you can create and grow a membership driven by your values. 

I chatted with membership expert Lisa Princic of Scaling Deep and she shared:

• what it means to grow...

You'd think that someone with a business called "Summit in a Box" might think there is one cookie-cutter way to host a summit, but that's not at all the case. The "box" is meant to make your first summit as easy as possible and to allow you to expand and customize from there.

Find a part of the process that doesn't feel good?

Think your audience will respond better to something different?

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