While I often share the results from our clients who hit 6-figures in revenue from a single summit, I'll also be the first to tell you that a 6-figure summit isn't the norm for brand new business owners hosting their first event - I hosted 4 before I reached my first 6-figure summit! 

But just because a 6-figure summit might not be the norm for a first-time summit host, that doesn't...

Speaker applications have become much more common in the summit space, and it's something that I've been leaning into a lot more lately. I used to really dislike speaker applications because I saw people using them as a way to slack off on making strategic pitches, and then ending up with a lineup that wasn’t serving them, their attendees, or the speakers who were applying.

But...

How much should you outsource when it comes to your summit planning? This is something we've talked about here and there, but I know the idea of outsourcing can be intimidating. On the flip side though, summits are big projects, and if you're open to the idea of outsourcing, bringing on some help with your summit tasks is a great way to make it easier!

My guest on the podcast this week,...

Running a business can be tough when you feel like no one knows who you are. And when you're just getting started or have a small audience, it can feel like an uphill battle to grow your audience and gain the visibility that you know you need to reach your goals.

I've talked many times on this podcast about the power of virtual summits to replace slow-growth strategies and skyrocket your...

There's something really special happening with summits in hobby-based niches right now. Over and over we're seeing our clients host a summit for B2B niche with a hobby-related topic, and they absolutely take off. I've got an incredible story to share with you today from one of our clients who experienced this firsthand when she "accidentally" added 300 members to her membership through a...

It's frustrating to have an offer that you know is amazing and that gets amazing results for the people who buy it, but that you're struggling to grow the way you'd like to.

That's what today's guest, Heather Levin, was experiencing prior to hosting her first summit. She had a great membership in an amazing and unique niche, but nothing she was doing was creating the results she wanted and...

Customer service is…one of the not-so-fun parts of hosting a virtual summit. When you run an event as big as a summit, an influx of customer support questions usually comes with it - no matter how clearly you spell things out! It’s just bound to happen when you have thousands of people at something free there will be at least a couple of “those people”.

It's hard to...

I know there are a lot of you out there who love the energy of summits, and the audience growth, revenue, and visibility they bring. But we're always looking for other ways to keep the momentum up between summits too. We love challenges for that, as a way to keep the connection and sales going with your existing audience between summits. But about getting in front of new audiences? How do you...

I've coached hundreds of summit hosts and rarely see someone who makes it through the entire process without running into resistance at least somewhere along the way.

Sometimes, it shows up as resistance to even getting started with the hosting a summit in the first place. I'll hear things like, "I definitely want to join your program and host a summit, but I'll come back when I...

Some summit hosts start their planning with a clear vision of what they want their event to be like from the beginning. And others go in knowing they want to host a summit, but it takes a little while for their full vision to come through. Either way, once you get into the details of planning your summit, it's not always easy to stay true to the vision you had for your event in the...