We talk a lot about the more surface-level pieces of hosting a virtual summit, but let’s dive a little deeper into what goes into a profitable virtual summit.

We'll talk about 4 of the most important parts of your summit that will boost profits, increase your visibility, and create a whole lot more impact.

A Profitable Virtual Summit

The audience and topic you choose for your...

Things have gotten crazy fast, right? Within the last few days, I've received emails from several in-person event hosts saying that they are unsure of whether their event will happen or making the decision to cancel.

That's a hard decision to make, and I know a lot of you are in that position. So in this post we'll talk about what you can do to take your in-person conference...

Having some fears about hosting your summit?

Trust me, I get it. And you aren’t alone!

In this episode, we’re going to cover:

• where I was at when I started planning my first summit
• the different stages that really freaked me out throughout the planning process
• how they each turned out and how I pushed through them
• what had me feeling a little freaked out after the summit was over...

There are a LOT of emails that go into a summit and it can get to be a lot for our attendees...unless we make them engaging!

In this episode, we're chatting with Sarah Anderson about how to increase attendee engagement through our emails, rather than driving them away.

We'll cover things like:

• the part emails have to play in creating an engaged audience
• how to write engaging emails
• moving...

• when to start talking about your summit
• what to talk about
• how to encourage your speakers to join in on the fun

I’ll let Abby take it from here!

Build interest for your virtual summit

Generally, I say 90 days is...

The more engaging your virtual summit is, the more you, your speakers, and your attendees will get out of it.

Your speakers will have more fun, be more willing to share, and get more leads. Your attendees will leave with a bigger transformation and feel more connected to you.

As a result, you'll wind up with bigger profit margins and a great feeling about the incredible event you created.

To...

When is the best time to host a summit? How many speakers should I have?

In this episode, I'm answering all your schedule and timing questions including:

• When’s the best time to host a summit?
• What day of the week should it start?
• How many speakers should I have?

I have answers to all that, and more!

When’s the best time to host a summit?

Overall this will depend on your topic...

 A summit can be a powerful part of your sales funnel, but only if you have the right pieces in place.

In this episode with Aleia Walker we'll break down:

• how not having a funnel is leaving money on the table
• how to use a summit as a part of your funnel both as a host and as a speaker
• what to do if you don't have an offer to sell
• what your funnel should look like.

I’ll let Aleia...

Hosting a virtual summit is a great way to grow your email list and make some extra income, but it becomes even more impactful when you can use it to set you up for additional growth as well.

Launching a membership or growing an existing membership as a part of your summit strategy is an incredibly powerful approach. 

Lee Chaix McDonough is a prime example of this, as she used her...

Did you know a summit is a great way to book out your services? My custom development services have gotten booked out 6-months in advance after each of my summits and it's possible for you too.

In this episode we'll cover:

• how promoting services after a summit is different than products
• the main thing to focus on in your early summit planning
• my simple strategy for booking out my services...